Are you launching your own brand or updating an existing one to reflect how much you’ve grown?

We can help you refine your brand story and all sorts of content – from product descriptions and taglines to websites and communications. By making sure they sound consistent, human, honest, and authentically yours, you’ll connect with the right people.

We know how to balance the unique selling points, benefits and stories of your products or services – the things that bring them to life. Then we can help you find the best ways to divide the finer details into bitesize sections – so that people can easily find what’s important to them. Here are a few examples:

Product features

Do you have more benefits to explain?

Sustainable materials

How can you explain your eco credentials for each product or service?


Which origins of your brand or collection would be good for this product?

“Tim and Luke are a joy to work with. They went above and beyond in understanding our specific brief. Pleasant and speedy in response time. Always helpful and attentive. I would recommend them for your project needs.”

– Anastasia Buisman, Founder, Jewellery Designer

If that means you’re short on time, we can create on-brand content for you – from webpages and blogs to emails and social posts. On a budget? We can review and edit your drafts to help you make sure they sound human and accurate.

Every ethical brand has their own journey. We’ll help you tell your story by working with you to develop a tone-of-voice guide. You’ll get all sorts of content writing tips, alongside a set of key phrases and taglines that showcase your brand’s magic.

“Tim is a wonderful copywriter to work with – my blog posts and newsletter are much more personal and engaging as a result. I am pleased with all the changes he made with my copy. He’s quick to respond to my emails and proofread my work, which I am grateful for!”

– Katrina Sophia, Illustrator and Designer

Looking for a brand designer?

We often work with Aligned Design Co. on larger brand design projects. If you’re looking to create or reinvent your brand, maybe we can all team up.